{"id":8543,"date":"2014-04-09T07:39:37","date_gmt":"2014-04-09T05:39:37","guid":{"rendered":"https:\/\/www.itekpharma.com\/itek-infos\/les-principales-techniques-de-lead-generation-2\/"},"modified":"2024-10-09T14:47:48","modified_gmt":"2024-10-09T12:47:48","slug":"the-main-lead-generation-techniques-2","status":"publish","type":"itek-infos","link":"https:\/\/www.itekpharma.com\/en\/itek-news\/the-main-lead-generation-techniques-2\/","title":{"rendered":"A search engine optimization unit and a webmarketing training unit"},"content":{"rendered":"<p>To support pharmacists and parapharmacists in this digital shift, Itekpharma has set up a webmarketing division to manage its customers' sites: natural referencing, social media with social networks, and paid referencing in certain cases. The training department enables us to train pharmacists and parapharmacists either to understand the webmarketing strategies we have developed, or to train them to act in-house.<\/p>\n<p>If you'd like more information on webmarketing (SEO, pharmacy-specific social networks) or training (webmarketing training), please don't hesitate to contact us.<\/p>\n<p><a href=\"http:\/\/www.presseedition.fr\/strategies_numeriques_communication_P_AA_R_0_A_11785_.html\">Read the article<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>As part of its Strat\u00e9gies Num\u00e9riques Communication issue, Presse \u00c9dition highlights Itekpharma's deployment with the creation of two new divisions: Training and Webmarketing.<\/p>","protected":false},"featured_media":8544,"template":"","categories":[45,58],"class_list":["post-8543","itek-infos","type-itek-infos","status-publish","has-post-thumbnail","hentry","category-blog","category-developpement-web-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lead generation : les techniques essentielles \u00e0 ma\u00eetriser | Itekcom<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.itekpharma.com\/en\/itek-news\/the-main-lead-generation-techniques-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lead generation : les techniques essentielles \u00e0 ma\u00eetriser | Itekcom\" \/>\n<meta property=\"og:description\" content=\"Dans le cadre de sa parution Strat\u00e9gies Num\u00e9riques Communication, Presse \u00c9dition met en valeur le d\u00e9ploiement d&#039;Itekpharma avec la cr\u00e9ation de deux r\u00e9cents p\u00f4les : Formation et Webmarketing.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.itekpharma.com\/en\/itek-news\/the-main-lead-generation-techniques-2\/\" \/>\n<meta property=\"og:site_name\" content=\"Itekpharma | Expert e-commerce pharmacies &amp; 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