{"id":8561,"date":"2014-03-10T15:52:17","date_gmt":"2014-03-10T14:52:17","guid":{"rendered":"https:\/\/www.itekpharma.com\/itek-infos\/1503-2\/"},"modified":"2024-10-09T14:49:20","modified_gmt":"2024-10-09T12:49:20","slug":"1503-2","status":"publish","type":"itek-infos","link":"https:\/\/www.itekpharma.com\/en\/itek-news\/1503-2\/","title":{"rendered":"Le Moniteur des pharmacies gives Itekpharma a voice!"},"content":{"rendered":"<p>Michel Kervella sets the tone: 'Against a backdrop of slashed margins and rising costs, an online sales site represents a potential additional growth lever. Indeed, healthcare reforms and new French legislation authorizing the sale of medicines over the Internet are revolutionizing the healthcare sector.<\/p>\n<p>Pharmacists are entering a new era in which they are required to become e-pharmacists and web communication specialists. To help them succeed, Itekpharma's professional teams propose global strategies, reliable e-commerce sites or catalogs, secure and approved by the Agence R\u00e9gionale de Sant\u00e9 (French Regional Health Agency), with all the specificities linked to e-health and current French legislation. The webmarketing department offers solutions to generate traffic on their sites and improve their conversion rates. Finally, for pharmacists wishing to deploy this activity in-house, the webmarketing training course enables them to train these new web players in new technologies.<\/p>\n<p><a href=\"\/wp-content\/uploads\/2019\/03\/Le-Moniteur-des-pharmacies.pdf\">Le Moniteur des pharmacies<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>On pages 28 and 29 of Moniteur des pharmacies, No. 3022, published on March 8, 2014, Michel Kervella, Sales Director at Itekpharma, sets out some important issues for the future of pharmacists. This dossier is devoted to the rules to be respected when creating an online sales site specifically for pharmacies.<\/p>","protected":false},"featured_media":8562,"template":"","categories":[45,60],"class_list":["post-8561","itek-infos","type-itek-infos","status-publish","has-post-thumbnail","hentry","category-blog","category-presse"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Le Moniteur des pharmacies donne la parole \u00e0 Itekpharma ! - Itekpharma | Expert e-commerce pharmacies &amp; laboratoires depuis 2005<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.itekpharma.com\/en\/itek-news\/1503-2\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le Moniteur des pharmacies donne la parole \u00e0 Itekpharma ! - Itekpharma | Expert e-commerce pharmacies &amp; laboratoires depuis 2005\" \/>\n<meta property=\"og:description\" content=\"A la page 28 et 29 du Moniteur des pharmacies, N\u00b0 3022, paru le 8 mars 2014, Michel Kervella, Directeur commercial chez Itekpharma, \u00e9nonce quelques enjeux importants pour l&#039;avenir des pharmaciens. 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